Jewellery Brand Logo Design
Ashraf Jewellers
Project Overview
Ashraf Jewellers is a Kasur-based gold jewellery company with a legacy of over 30 years. As a family-owned brand rooted in trust and craftsmanship, the business required a logo that could represent its heritage while supporting long-term brand growth.
Owner: (Ashraf)
Service
Logo Design, Brand Identity Development
Industry
Gold Jewellery
Logo Type
Combination Mark Logo
The Solution
Vertex approached the project with a research-driven design process. We collaborated closely with the client to understand their vision, brand values, and target audience.
We designed a Pictorial Mark logo that:
- Symbolizes trust, purity, and elegance
- Reflects the richness of gold jewellery craftsmanship
- Maintains a premium yet timeless aesthetic
- Support future brand scalability and trademark eligibility
Primary Color
Golden
HEX: #F0B02A
RGB: 240, 176, 42
CMYK: 0, 27, 83, 6
Secondary Color
White
HEX: #FFFFFF
RGB: 255, 255, 255
CMYK: 0, 0, 0, 0
Design Outcome
The final logo strengthened Ashraf Jewellers’ brand presence, offering a cohesive and premium visual identity that bridges heritage with modern luxury.